How do I run an Early Table Club?

An Early Table Club moves people into the first sitting, so 7 to 8pm isn’t doing all the work. You build it in Your club, under What members get.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. The early-bird menu and welcome glass. Press Flat ongoing benefit in the menu. Choose Set price. In What they get, write something like “the early-bird menu, with a glass of house wine, a beer or a soft drink”. In What they pay, enter your price.
2. Under When it can be used, press Add limits. Tick the days you serve it, and set From and Until to your early window, such as 5pm until 6:30pm. Press Save limits, then Save.
3. The early dessert upgrade. Press Club perks in the menu, then Add a perk. Write a Heading such as “Any dessert for the standard price before 7pm”, and a Line that says which desserts. Press Done.
4. Window-seat first dibs. Press Add a perk again. Write a Heading such as “First dibs on our early window tables”. Under Call to action, choose Phone or Link so members can book. Press Done, then Save.
5. When you open early bookings, open Broadcasts → Write something. Send members Just a message that the tables are open, a day or so before you tell anyone else.

What members get

The early-bird menu, with a drink, at one member price whenever they come in during your early window. A better dessert for the usual price, and first go at the best early tables.

The hours are when the offer can be used, not when people sit down. So ask members to claim it when they order.

What your staff need to know

Scan the member’s pass when they order. In the early window, the menu offer shows ready to give. Outside it, it sits under Not today. The dessert upgrade and table perk are Club perks, listed under Club perks when you scan. Nothing is redeemed: just honour them.

How you’ll know it’s working

The Flat ongoing benefit card on What members get shows how many members claimed it this month.

Related

• Early Table Club on our inspiration page
• Which kind of offer should I use?
• What happens when a member uses their pass at the counter?