How do I run Valentine's First Dibs?

Let regulars skip the annual scramble for a decent table on 14 February. Give them the first look, then make the booking worth having.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. Valentine’s early access, and late cancellation alerts. In Your club, under What members get, press Club perks, then Add a perk. Write a Heading such as “First access to our Valentine’s tables, and first to hear if one frees up”. Under Call to action, choose Phone or Link so members can enquire, write a Button label, then press Done, then Save.
2. When you’re ready to release Valentine’s dates, open Broadcasts → Write something to tell members before you open bookings publicly, and again if a prime table becomes free.
3. Welcome fizz and a sharing dessert. A week or two before, open Broadcasts → Write something again. Choose Something to claim, then Pick or make an offer → Make a new offer, then Set price under Kind of offer. Write “a welcome glass of fizz or alcohol-free alternative, and a dessert for two” in What they get, and your price. Set Until to 15 February and press Create and attach. Choose Everyone, then send.

What members get

First access to Valentine’s tables, a message if a prime table frees up, and a welcome fizz with a sharing dessert once they’ve booked.

What your staff need to know

Table access and cancellation alerts are a Club perk, listed under Club perks when you scan: nothing to redeem, just honour the early booking. The fizz and dessert offer shows ready to give until 15 February, then it disappears on its own.

How you’ll know it’s working

Open Broadcasts, then the Sent tab, to see how many it reached and how many used the fizz and dessert offer.

Related

• Valentine’s First Dibs on our inspiration page
• How do I send something to my members?
• How do I see how my message did?