How do I run a Bakery Membership?

A Bakery Membership turns the bread people already queue for into a monthly reason to belong: a loaf every week, a weekend pastry, and first access when the good stuff sells out.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. Open Your club, then Settings, then How people join.
2. Under Free or paid, choose Paid membership, then press Switch to paid.
3. Under How do members pay?, choose Just monthly. Pick your fee under What’s the monthly fee?, or press Something else to type your own. Choose whether Do new members get a free trial?, then press Save price.
4. Connect Stripe on the same page, so members can pay you. See How do I launch my club?
5. The weekly loaf. In What members get, press Weekly & monthly offers. Choose Same every time, then Free item, with “a loaf of your choice”. Under When it repeats, set Repeat every to 1 week, with only your usual collection day picked under Repeat on. Under How long they have, choose Custom… and 1 day.
6. The weekend pastry. Press Add another standing offer. Choose Free item, “a pastry”, repeating weekly on your weekend collection day, with Custom… and 1 day. Press Save.
7. A member price on the seasonal bake. Press Flat ongoing benefit in the menu. Choose Set price, with “this season’s bake” in What they get and your price in What they pay. Press Save.
8. Coffee at collection. Open Weekly & monthly offers in the menu again, then press Add another standing offer, choose Same every time, then Set price, with “a takeaway coffee” in What they get and your price in What they pay. Under When it repeats, tick every day you open. Press Save.
9. Pre-order access. Press Club perks in the menu, then Add a perk, with a Heading such as “First access to pre-order our limited bakes”. Under Call to action, choose Link to your ordering page. Press Done.
10. Holiday collection priority. Press Add a perk, with a Heading such as “Book Christmas and Easter collections first”, and a Phone or Link call to action. Press Done, then Save.

What members get

A loaf every week, a weekend pastry, this season’s bake at their price, a cheap coffee at collection, and first access to pre-orders and holiday slots. If your club already has members, they stay in, free, with everything they get today. The fee is for people who join from now on.

What your staff need to know

Scan the member’s pass: the loaf, pastry, seasonal bake and coffee show ready when due. If payment hasn’t gone through, you’ll see Membership paused. Pre-order access and holiday priority are Club perks, listed under Club perks when you scan.

How you’ll know it’s working

A paid club’s Paid members page, under How it’s going, shows what’s coming in. Members shows each person’s Membership status.

Related

• Bakery Membership on our inspiration page
• Bread Club
• Which kind of offer should I use?