How do I run a Top Table Club?

A Top Table Club sells access, not discounts: the value is getting the table everyone else wants.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. Open Your club, then Settings, then How people join.
2. Under Free or paid, choose Paid membership, then press Switch to paid.
3. Under How do members pay?, choose Just monthly. Pick your fee under What’s the monthly fee?, or press Something else to type your own. Choose whether Do new members get a free trial?, then press Save price.
4. Connect Stripe on the same page, so members can pay you. See How do I launch my club?
5. A priority booking window. In What members get, press Club perks, then Add a perk, with a Heading such as “Earlier access to our busiest dates”, and a Link or Phone call to action. Press Done.
6. Preferred-table requests. Press Add a perk, with a Heading such as “Priority handling when you ask for our best tables”. Press Done.
7. A welcome glass. Press Add a perk, with a Heading such as “A welcome drink or alcohol-free alternative on your booking”. Press Done.
8. Special dinner first dibs. Press Add a perk, with a Heading such as “Early access to guest-chef dinners, tasting menus and seasonal events”. Press Done. Send the actual invite from Broadcasts → Write something.
9. Cancellation priority. Press Add a perk, with a Heading such as “Prime cancellations come to Top Table members first”. Press Done, then Save. Send the actual offer from Broadcasts → Write something when a table frees up.

What members get

Earlier access to busy dates, priority on requests for the best tables, a welcome drink on their booking, first word on special dinners, and first call on prime cancellations. If your club already has members, they stay in, free, with everything they get today. The fee is for people who join from now on.

What your staff need to know

There’s nothing to scan for redemption here — every benefit is a Club perk, listed under Club perks when you scan the member’s pass. If payment hasn’t gone through, you’ll see Membership paused: hold booking priority back until it’s sorted.

How you’ll know it’s working

A paid club’s Paid members page, under How it’s going, shows what’s coming in. Members shows each person’s Membership status.

Related

• Top Table Club on our inspiration page
• Members’ Menu Club
• Which kind of offer should I use?