How do I run a Festival Club?

A local festival rearranges your street for a few days a year, on dates that change annually — so this is timely offers rather than a standing schedule.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. Festival breakfast. Ahead of the festival, open Broadcasts → Write something. Choose Something to claim, then Pick or make an offer → Make a new offer, then Set price under Kind of offer. Write “an early breakfast item and a coffee” in What they get, and your club price. Set Until to the last festival day and press Create and attach. Choose Everyone, then send.
2. The wristband lunch. Open Broadcasts → Write something again for a Set price quick lunch or takeaway bundle, with the same Until date.
3. Late-night refuel. Open Broadcasts → Write something once more, choose Free item, and write “a shortened food menu available later than usual” in The free item.
4. Set-time alerts. Press Club perks in the menu, then Add a perk, with a Heading such as “We’ll message you about extended hours and last tables during the festival”. Press Done, then Save.

What members get

A festival breakfast, a wristband lunch and a late-night refuel on their pass for the festival’s run, plus messages about extended hours and useful timings.

What your staff need to know

Each offer shows ready to give until its Until date, then disappears on its own. Set-time alerts are a Club perk with nothing to redeem: send the actual updates yourself from Broadcasts.

How you’ll know it’s working

Open Broadcasts, then the Sent tab. Each message shows how many it reached and, if it had an offer, how many used it.

Related

• Festival Club on our inspiration page
• How do I send something to my members?
• How do I see how my message did?