How do I run a Roaster Club?

A Roaster Club brings curious coffee people closer to the beans, the roastery and what lands next.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. Open Your club, then Settings, then How people join.
2. Under Free or paid, choose Paid membership, then press Switch to paid.
3. Under How do members pay?, choose Just monthly. Pick your fee under What’s the monthly fee?, or press Something else to type your own. Choose whether Do new members get a free trial?, then press Save price.
4. Connect Stripe on the same page, so members can pay you. See How do I launch my club?
5. The monthly bag of beans. In What members get, press Weekly & monthly offers. Choose Same every time, then Free item, with “a bag of house-roasted beans”. Under When it repeats, set Repeat every to 1 month, choose Specific weekday, then First and your day. Custom… 30 days. Press Save.
6. The roastery coffee price. Press Flat ongoing benefit in the menu. Choose Set price, with “a drink at the roastery café” in What they get and your price in What they pay. Press Save.
7. New roast first dibs. Press Club perks in the menu, then Add a perk, with a Heading such as “Hear first when a limited or seasonal roast lands”. Press Done. Send the actual news from Broadcasts → Write something.
8. A tasting session. Press Add a perk, with a Heading such as “Priority access to cuppings and tasting sessions”, and a Link or Calendar call to action. Press Done.
9. Complimentary grinding. Press Add a perk, with a Heading such as “Free grinding to your preferred brew method”. Press Done, then Save.

What members get

A bag of beans each month, a permanent member price at the café, first word on new roasts, priority on tastings, and free grinding on collection. If your club already has members, they stay in, free, with everything they get today. The fee is for people who join from now on.

What your staff need to know

Scan the member’s pass for the monthly beans; the café price applies every visit. If payment hasn’t gone through, you’ll see Membership paused. Roast alerts, tasting priority and grinding are all Club perks, listed under Club perks when you scan.

How you’ll know it’s working

A paid club’s Paid members page, under How it’s going, shows what’s coming in. Members shows each person’s Membership status.

Related

• Roaster Club on our inspiration page
• Coffee Club
• Local Membership
• Which kind of offer should I use?