Who gets my message, and by which channel?
Choose Everyone or Choose people, then pick push, email or text. Text wins over push for anyone it can reach, and email always goes to whoever gave you an address.
Last checked 26 October 2026
Choose Everyone or Choose people, then pick Push, Email and Text. Each member gets one of push or text, plus email if they’ve given you an address — never both push and text for the same message.
How it works
Section titled “How it works”Everyone reaches every member you currently have, including anyone who joined on a free invite and anyone who joins before a scheduled message goes out. Choose people lets you search by name and pick exactly who gets it. To message one person, start from their page instead: see How do I message just one member?
For push and text, a member only ever gets one: if they can be texted, they get the text; otherwise, if they’ve added your pass and push is switched on, they get the push instead. Text wins whenever it can reach someone, because push notifications aren’t reliable — some phones never show them, and there’s no way to tell a push that was ignored from one that was never seen.
A member who has replied STOP to one of your texts can’t be texted, so they get the push instead (and the email, if they’ve given an address). Every text ends with “Reply STOP to opt out”. STOP stops texts only, and not just from your club: every club’s texts come from the same number. If they reply START, texts begin again. The unsubscribe link in an email stops both their emails and their texts.
Email works differently. It goes to anyone with a working email address, on top of whichever of push or text they got, because it’s the one channel with room for more detail.
Push and email don’t cost anything to send. Text uses a credit for every person it reaches — see How do I buy more text credits?.
Automated offers, like a birthday reward, have their own choice of channels in How members hear about it. See How do my members hear about an automated offer?
What you can change
Section titled “What you can change”Pick which channels to send on for each message in the Where it goes step of the composer. On a paid club, sending a message with no offer attached also offers Also send to members who aren’t currently subscribed — ticking it widens Everyone to include them too, though an offer can’t go out to that wider group.
Related
Section titled “Related”© Flub 2026 | What's new | useflub.com
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