How do I run a Bread Club?

A Bread Club makes a great loaf feel worth belonging to: the same loaf every week, an upgrade when you fancy it, and a quicker Saturday collection.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. Open Your club, then Settings, then How people join.
2. Under Free or paid, choose Paid membership, then press Switch to paid.
3. Under How do members pay?, choose Just monthly. Pick your fee under What’s the monthly fee?, or press Something else to type your own. Choose whether Do new members get a free trial?, then press Save price.
4. Connect Stripe on the same page, so members can pay you. See How do I launch my club?
5. The weekly loaf. In What members get, press Weekly & monthly offers. Choose Same every time, then Free item, with “your weekly loaf”. Under When it repeats, set Repeat every to 1 week, with your usual collection day picked under Repeat on. Under How long they have, choose Custom… and 1 day.
6. The seasonal loaf upgrade. Press Add another standing offer, choose Same every time, then Set price, with “an upgrade to a seasonal or premium loaf” and your supplement price. Repeat weekly on the same collection day. Press Save.
7. Coffee at collection. Press Flat ongoing benefit in the menu. Choose Set price, with “a takeaway coffee” in What they get and your price in What they pay. Press Save.
8. A Saturday collection slot. Press Club perks in the menu, then Add a perk, with a Heading such as “A priority collection window on Saturdays”. Press Done.
9. Bread class priority. Press Add a perk, with a Heading such as “Book bread workshops and events first”, and a Link or Calendar call to action. Press Done, then Save.

What members get

A loaf every week, a fixed price to upgrade it, a cheap coffee at collection, and first access to Saturday slots and bread classes. If your club already has members, they stay in, free, with everything they get today. The fee is for people who join from now on.

What your staff need to know

Scan the member’s pass for the loaf and any upgrade; the coffee price applies every visit. If payment hasn’t gone through, you’ll see Membership paused. The Saturday slot and class priority are Club perks, listed under Club perks when you scan.

How you’ll know it’s working

A paid club’s Paid members page, under How it’s going, shows what’s coming in. Members shows each person’s Membership status.

Related

• Bread Club on our inspiration page
• Bakery Membership
• Which kind of offer should I use?