How do I run a Parents Club?

A Parents Club covers the whole week for people bringing small people in: daytime coffee, the after-school snack run, and a heads-up when something’s on. You build it in Your club, under What members get.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. A daytime coffee price. Press Flat ongoing benefit in the menu. Choose Set price. In What they get, write “a regular hot drink”. In What they pay, enter your daytime member price. Press Save.
2. The after-school snack. Press Weekly & monthly offers in the menu. Choose Same every time, then Set price. In What they get, write “a kids’ snack and a drink”; in What they pay, your club price.
3. Under When it repeats, set Repeat every to 1 week and pick every weekday. Under When it can be used, limit it to after-school hours. Under How long they have, choose Custom… and 1 day. Press Save.
4. The babyccino. Press Club perks in the menu, then Add a perk, with a Heading such as “A free babyccino or small milk drink every visit”. Press Done.
5. The buggy-friendly table. Press Add a perk again, with a Heading such as “The most buggy-friendly table kept for members”. Press Done.
6. Half-term alerts. Press Add a perk a third time, with a Heading such as “First to hear about half-term and holiday specials”. Press Done, then Save. When something’s actually on, open Broadcasts → Write something, choose Just a message, and send it to your members.

What members get

A daytime coffee at member price, an after-school snack and drink for the kids, a free babyccino, a buggy-friendly table, and a heads-up whenever there’s a half-term special worth knowing about.

What your staff need to know

Scan the member’s pass. The coffee offer shows ready to give in daytime hours, and the snack offer after school on weekdays. The babyccino, table and alerts are Club perks, listed under Club perks when you scan: nothing to redeem.

How you’ll know it’s working

The Flat ongoing benefit card on What members get shows how many members claimed it this month.

Related

• Parents Club on our inspiration page
• Which kind of offer should I use?
• How do I add, change or turn off an offer?