How do I run a Culture Club?

Join up the drink, the exhibition, the show and the people who keep coming back. Build a Culture Club in Your club, under What members get.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. Culture supper. Press Flat ongoing benefit in the menu. Choose Set price. In What they get, write your fixed pre-event or post-event menu. In What they pay, enter your member price. Under When it can be used, press Add limits and set hours to your evening window. Press Save limits, then Save.
2. Opening-night glass. Ahead of a local arts or exhibition night, open Broadcasts → Write something, choose Something to claim, then Pick or make an offer → Make a new offer. Make a selected drink at club price, with an end date of that night, and press Create and attach.
3. Event table priority. Press Club perks in the menu, then Add a perk. Write a Heading such as “Early access to tables around nearby cultural events”. Under Call to action, choose Phone or Link. Press Done.
4. Member preview invite. Add another perk promising it, with a Heading such as “Priority invitations to talks and small events”. Press Done, then Save. When one’s on, open Broadcasts → Write something and choose Just a message.

What members get

The supper menu at member price on event evenings, a drink at club price on opening nights when one’s sent, early access to tables around events, and priority invitations to previews and talks.

What your staff need to know

Scan the pass: the supper shows ready in your evening hours, and the opening-night drink only around the date it was sent. Table priority and preview invitations are Club perks, listed under Club perks when you scan — nothing to redeem.

How you’ll know it’s working

The Flat ongoing benefit card shows how many members claimed the supper this month. Check Broadcasts → Sent to see how many each message was sent to, and how many used the opening-night glass.

Related

• Culture Club on our inspiration page
• Which kind of offer should I use?
• How do I add, change or turn off an offer?