How do I run a First Dibs Club?

A First Dibs Club gives your keenest guests a head start when something good suddenly becomes available. It’s built from Club perks and messages you send when things actually happen, in Your club, under What members get.

Set it up

Anything the menu marks Off shows Switched off when you open it: press Switch on and set it up (on a phone, + Add more lists them). Changes wait for Save in the bar at the bottom of the page, or at the top right of an offer’s full-screen editor on a phone.

1. Cancellation alerts. Press Club perks in the menu, then Add a perk. Write a Heading such as “Hear first when a desirable table becomes free at short notice.” Press Done.
2. New dates first. Press Add a perk, with a Heading such as “New booking dates open to you before everyone else.” Press Done.
3. Extra sitting alerts. Press Add a perk, with a Heading such as “First to know when we add an extra service or sitting.” Press Done.
4. Counter-seat alerts. Press Add a perk, with a Heading such as “First to know when a one- or two-seat counter spot opens up.” Press Done, then Save.

Whenever a table, a date, a sitting or a counter seat is actually available, open Broadcasts → Write something, choose Just a message, and tell the club.

What members get

Four Club perks under What members get, and a message the moment there’s something real to act on.

What your staff need to know

None of these are redeemed at the counter; they’re listed under Club perks when you scan a member’s pass. The work is telling the club when something opens up — that’s a message, sent as it happens.

How you’ll know it’s working

Club perks carry no claim count. Open Broadcasts, then the Sent tab, to see how many people each alert reached, and watch Members for growth.

Related

• First Dibs Club on our inspiration page
• Which kind of offer should I use?
• How do I send something to my members?