A Preview Club lets members see, taste or reserve the new thing before it hits Instagram. It's mostly Club perks, with a claimable sample and a regular note, in **Your club**, under [**What members get**](https://app.useflub.com/manage/go/what-members-get).

## Set it up

Anything the menu marks **Off** shows **Switched off** when you open it: press **Switch on and set it up** (on a phone, **+ Add more** lists them). Changes wait for [**Save**](https://help.useflub.com/your-club/saving-changes.md) in the bar at the bottom of the page, or at the top right of an offer's full-screen editor on a phone.

1. **Tomorrow's bake list.** Press [**Club perks**](https://help.useflub.com/your-club/club-perks.md) in the menu, then **Add a perk**. Write a **Heading** such as "See the next day's headline bakes before everyone else." Press **Done**. Send tomorrow's list from [**Broadcasts → Write something**](https://app.useflub.com/manage/go/new-message) each evening.
2. **Limited-bake pre-order.** Press **Add a perk**, with a **Heading** such as "Reserve small-run pastries, buns and celebration bakes early." Under **Call to action**, choose **Phone** or **Link**. Press **Done**, then **Save**.
3. **New recipe sample.** When you're trialling something new, open **Broadcasts → Write something**, choose **Something to claim**, then **Pick or make an offer** → **Make a new offer**. Under **Kind of offer**, choose **Free item**, and write "a taste of a new recipe" under **The free item**. Set **Until** to the end of your preview window and press **Create and attach**, then choose **Everyone** under **Who gets it**.
4. **Holiday range first dibs.** Open **Club perks** in the menu again, then press **Add a perk**, with a **Heading** such as "Christmas, Easter and seasonal ranges, released to you first." Press **Done**, then **Save**. Send a message from **Broadcasts → Write something** when each range is ready.
5. **Baker's note.** Whenever there's something new, returning or particularly good, open **Broadcasts → Write something**, choose **Just a message**, and write it yourself.

## What members get

Tomorrow's bake list, early access to reserve limited bakes, a free taste of anything new during its preview window, first dibs on seasonal ranges, and a short note from the baker when it matters.

## What your staff need to know

Most of this is Club perks, listed under **Club perks** when you scan — honour a pre-order or hold. The tasting sample is a real claimable offer: it shows ready to give while its window is open.

## How you'll know it's working

Open **Broadcasts**, then the **Sent** tab, to see how many people each alert reached and, for the tasting sample, how many claimed it. Watch **Members** for growth.

## Related

- [Preview Club on our inspiration page](https://useflub.com/clubs/inspiration/preview-club)
- [Which kind of offer should I use?](https://help.useflub.com/club-ideas/which-offer-should-i-use.md)
- [How do I send something to my members?](https://help.useflub.com/broadcasts/send-something.md)