A Cake Club gives the people who always choose cake a proper reason to keep doing it. You build it in **Your club**, under [**What members get**](https://app.useflub.com/manage/go/what-members-get).

## Set it up

Anything the menu marks **Off** shows **Switched off** when you open it: press **Switch on and set it up** (on a phone, **+ Add more** lists them). Changes wait for [**Save**](https://help.useflub.com/your-club/saving-changes.md) in the bar at the bottom of the page, or at the top right of an offer's full-screen editor on a phone.

1. **Cake + coffee price.** Press [**Flat ongoing benefit**](https://help.useflub.com/your-club/member-discount.md) in the menu. Choose **Set price**. In **What they get**, write "a slice of cake and a regular hot drink". In **What they pay**, enter your club price, then press **Save**.
2. **Celebration cake priority.** Press [**Club perks**](https://help.useflub.com/your-club/club-perks.md) in the menu, then **Add a perk**. Write a **Heading** such as "Earlier access to popular collection dates for whole cakes." Under **Call to action**, choose **Phone** or **Link** so members can book. Press **Done**.
3. **New slice preview.** Press **Add a perk**, with a **Heading** such as "Hear about a new cake before it reaches the counter." Press **Done**, then **Save**. Send a message from [**Broadcasts → Write something**](https://app.useflub.com/manage/go/new-message) whenever a new slice is ready.
4. **Sunday cake box.** Press [**Weekly & monthly offers**](https://help.useflub.com/your-club/weekly-monthly-offers.md) in the menu, then **Add another standing offer**. Choose **Same every time**, then **Set price**, with "a take-home box of mixed slices" in **What they get** and your price in **What they pay**. Under **When it repeats**, make the last S the only day picked (that's Sunday). Under **How long they have**, choose **Custom…** and 1 day, then press **Save**.

## What members get

Cake and a coffee at the club price on every visit, priority on busy celebration-cake dates, first word on new slices, and a take-home box each Sunday.

## What your staff need to know

Scan the member's pass. The cake-and-coffee offer and the Sunday box show ready to give when they apply. Priority and previews are Club perks, listed under **Club perks** when you scan — nothing to redeem, just honour the booking or the heads-up.

## How you'll know it's working

The **Flat ongoing benefit** and **Weekly & monthly offers** cards on **What members get** each show how many members claimed them this month.

## Related

- [Cake Club on our inspiration page](https://useflub.com/clubs/inspiration/cake-club)
- [Which kind of offer should I use?](https://help.useflub.com/club-ideas/which-offer-should-i-use.md)
- [How do I add, change or turn off an offer?](https://help.useflub.com/your-club/offers.md)